All about the origin of Aston Martin and his logo


Without a doubt, Aston Martin stands out as one of the pillars of the British automotive industry. The imprint of this emblematic brand, which has crossed the Cap du Centennaire in 2013, is located in the animated streets of the big cities, on the screens of cinema and on the most renowned automotive circuits. We return the time and explore this legendary brand, undoubtedly connected to the illustrious agent 007.

Aston Martin: small history lesson

Aston Martin, a famous British manufacturer of luxury sports cars, enjoys global fame. Founded in 1913 by Lionel Martin and Robert Bamford, the company, however, really fascinated crazy in the 1950s. In the competitive panorama of the contemporary automotive industry, few brands can compete with the immediate recognition of the Emblematic logo of Aston Martin.

The long -term success of the company is simply phenomenal. After the famous DB5 appeared in 1964 in the cult film of Agent 007 “Golden finger”, Aston Martin has definitively imposed himself as a popular icon, which is often associated with spy films. In 2003, the company was also honored by the Queen’s Award for its significant contributions to international trade.

The company’s headquarters is located in Gaydon, Warwickshire, England, where the brand established its roots from its creation on January 15, 1913. Here the attractive history of the Aston Martin logo begins.

The meaning and history of the logo

The contemporary logo of Aston Martin has a surprising design: a green rectangle decorated with two white and elegant wings, accompanied by the name of the brand. With its simplicity, it differs from other emblems, such as that of Alfa Romeo. However, despite its sobriety, the Aston Martin logo manages to fascinate.

The wings of Aston Martin have long played an essential role in the identity of the brand and this new logo pays homage to this legacy. Over the years, there have been many interpretations on the meaning of the wings in the Aston Martin logo. Nowadays, most people believe to symbolize the brand’s commitment to the excellence, purity, quality and speed of their vehicles.

The black, green and white colors of the Aston Martin’s friendly were carefully chosen to convey a feeling of refinement, innovation and prestige, also reflecting a concern for the environment. The company’s name was changed to Aston Martin by Martin himself after his victory during a race in Aston Hill, in Buckinghamshire, in 1914. Previously, the company was known as Bamford and Martin.

It should be noted that it took a while before the first official logo of Aston Martin appeared, only in 1921. Since then, this emblematic logo embodies the essence of the brand and stands out for its distinctive design and its profound meaning.

Aston Martin Production

Aston Martin has set up several production sites throughout its history. The Feltham factory in the United Kingdom was operational from 1926 to 1958, followed by the Newport Pagnell factory that took over until 2007. The Bloxham factory also contributed to production from 1994 to 2004. Since 2003, the Gaydon factory has been the main manufacturing position in the United Kingdom. In addition, a factory located in Graz, Austria, was inaugurated in 2010. A significant moment in the history of Aston Martin occurred on April 9, 1984, when the ten thousand of the brand of the brand was produced. Subsequently, in 2009, Aston Martin exceeded 50,000 product vehicles.

With the exception of a few years, such as 1964, 1966 and 1969, the annual production remained less than 500 cars. However, with the introduction of the DB7, the brand has crossed this threshold and even exceeded 1,000 units per year since 2000. The DB9 and Vancege models, produced in the new Gayon factory, have had a huge success and multiplied the sales by five. However, from the peak of production in 2007 and in the 2008 crisis, the production data underwent a decline, with the exception of the rapid launch year in 2010, which brought a certain renewed interest.

Aston Martin: a glorious past and a promising future

Aston Martin has been able to settle over the years as the undisputed reference in the field of luxury cars and great tourism. In addition, all fans of luxurious vehicles dream of offering a brand model. A dream accessible thanks to the Aston Martin rental.

Despite the financial challenges that the brand has faced its history, Aston Martin is now recognized as a symbol of refinement and British class. In 2013, Aston Martin proudly celebrated his centenary, witnessing his longevity and success. The Aston Martin cars also occupy an important place in popular culture, thanks to their frequent presence in many films by James Bond, the famous British spy, in which they are too equipped.

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